2f850fb2bb65d35cc9b654d5c29d563e500930f5

Blog

Home of the Samurai Coaching Dojo blog where Toku McCree, Christina Salerno, and other guest Sensei share their philosophies and practices for deep coaching and honorable enrollment. SUBSCRIBE for updates to be notified of new blog posts, special opportunities just for subscribers, and more!

Let’s Talk About Money

Coaches both love and hate to talk about money. 

Everywhere you look online, coaches are repping their 5 or 6 or 7 figure businesses (though they rarely talk about profit). And every coach either seems to be KILLING IT or is totally desperate to make ends meet. And of course, the coaches that are killing it are never you. 

But if you’re going to run a business, money is a thing you’ve got to deal with. Ideally, money can be a thing you can learn to empower, enjoy, and even use to have a more significant impact on the world you live in. But before we get ahead of ourselves, let’s start with a few observations about money. Read more

You’re BAD At Hiring Coaches

Here’s what you want when you hire a coach:

  • You want to hire the best coach you can possibly hire. 
  • You don’t want them to cost TOO much
  • You want them to help you become more than you imagined. 
  • You want to be able to afford to work with them and be happy to refer them. 
  • It wouldn’t hurt
  • You want them to be inspiring

And yet, most coaches feel completely lost when it comes to finding a good coach to work with. They poke and prod, they guess around, they hire a celebrity (and are usually disappointed) they hire someone affordable (and you’re highly underwhelmed).

 

How do you avoid this? How do you hire a good coach you ‘afford’ that helps you get to where you want to go? 

 

It’s one of the most important and most challenging things you can do as a coach.

 

Let’s look at a few important ideas.

Read more

7 Steps To Transform Your Life

It’s a new year, and many of us have been considering how we can become more of who we want to be this year. 

The best way to do this isn’t by making resolutions or only forming habits. The best way is by developing a deep understanding of who you are and declaring the life you want to create. The more you understand who you are and how you work and the more clear you are on what you’re up to in life, the more growth you’ll experience and the more satisfaction and possibility you’ll create for yourself and others. 

Of course, this is easy to talk about and hard to do. So in this guide, I’m going to break down how I look at change and some critical steps to discovering who you are and what you want to create in your life, as well as how you can get started. 

If you’d like some help with these BIG questions about life and growth, I invite you to do a Surrender Session with me all about what you want to create this year and in the years to come. I’ve already helped hundreds of people live lives of deeper meaning and satisfaction. And I’d love to help you too. 

Read more

3 Questions To Ask This Year For Successful Professional Growth

Each year when we launch the dojo, I talk to dozens of coaches with one question on their mind:

 

What do I need to invest in and commit to growing professionally, become successful, and really make it as a coach? 

 

And each time I have that conversation, I can feel the pain and confusion in them as they try to choose. The amount of time most coaches spend trying to select the RIGHT program or coach is staggering because . . . Read more

Choosing To Be A Coach

You have to CHOOSE to be a coach.

Around this time of year, I begin to see posts by all my coaching friends about new year’s resolutions, strategic planning, and about creating the best possible year. I see new coaches starting social media challenges and seasoned coaches making bold declarations about acts of recommitment.

And yet for most coaches, this year will be much like the last:

– Sporadic attempts at enrollment
– Signing up for a new online course with high hopes then only watching half the videos
– Hiring a coach you think is excellent only to feel let down when you don’t get the results you want

There’s not a single reason why this happens to so many coaches, but there is one choice that I’ve seen make a big difference: The decision to be a coach.

Read more

Making Space for Grief on Holidays


Many people see the holidays as a space for joy, which is a beautiful sentiment and intention. But the holidays are also a space for grief. For some people, the holidays remind them of turmoil and abuse. Having time and space with family wasn’t a blessing but a threat. Read more

What To Do If You’re Having A Life Crisis

A few days ago I wrote about the invention of the mid-life crisis and how to identify if you’re having one or not. Today, I’m going to tell you exactly what to do, if you think you’re having one, whether you actually are or not. Read more

Am I Having A Mid/Quarter Life Crisis?

While the mid-life crisis seems as old as modernity itself, it was actually invented by a British man with a french sounding name in the late 50’s. And even though science has largely disproven that a mid-life crisis exists, that doesn’t mean you aren’t having one. And it also doesn’t mean you shouldn’t do anything about it. In fact, I’m going to tell you exactly what to do, if you think you’re having one, whether you actually are or not. Read more

10 Days To $11,000

I recently had a client send me the following text message –

I just enrolled a new client at $11k for 4 months! The stuff I’m getting from you is turning this process into one of my favorite conversations. I just started reading the sales Katas last night— they are brilliant. You should get this book out in the world my friend. This is what was missing for me in all the stuff I’ve read. And I’ve read a lot— including Prosperous coach and . . .

And you might be wondering what it is that I taught that created that kind of result.

If I was a brilliant marketer, I’d tell you that I had a secret shortcut, some special magic that other coaches don’t have. I’d pull out a bag of my magic beans and ask you if you wanted some.Read more

The Truth About Powerful Coaching Questions And How To Master This Art

Almost every new or promising coach I know is obsessed with the idea of powerful coaching questions.

We have lists of questions, books of questions, written scribbles of questions we collected at conferences, so many questions we don’t know what to do with them and yet we still have doubts.

Let’s say you learn a list of 5 powerful coaching questions to ask, somehow when you get into the session with a client they don’t quite work how you remember them working. The client is evasive, doesn’t answer the question quite how you expected, answers the question but then you’re not sure what to ask next.

Somehow no matter how much you study and collect questions, it’s never enough.

Why is this? What’s going on here? And what can you do about it?Read more